In a world where customer trends are changing more rapidly than ever, a successful paid media campaign should always be evolving. Transform your online potential into measurable and continually potent success with our expert team guiding every click.
A successful paid media campaign can welcome a hoard of new customers that could take your business up a gear. At Brave, we’ll work with you to achieve this, creating a bespoke campaign that lowers CPA, increases ROAS and boosts conversion, leads and sales.
Regardless of your industry, paid media advertising is the key to accelerating your success. While SEO remains vital, it takes time to grow organically. Paid media bridges the gap during the growth phases of SEO, ensuring that your brand remains visible and competitive.
With a range of different tactical options at the helm, paid media allows us to target your ideal customer by search intent, demographics, interests, online behaviour and purchase history. This ensures your message reaches those most likely to convert, driving your campaigns to superior ROI.
Paid media offers unmatched precision. We can target your ideal customer by demographics, interests, online behaviour, and even purchase history. This ensures your message reaches those most likely to convert, whether it's generating leads, boosting brand awareness, or driving sales.
9.7
Google Ads ROAS
Cookology
2x
Paid Media conversions YoY
Corinthian
17.5
Meta ROAS
At Brave, we take a proactive, data-driven approach to PPC advertising strategies. Here’s our step-by-step process to show you how we prepare for a PPC campaign and keep you in the loop every step of the way.
We want to have the fullest possible understanding of your situation before building a strategy. So we will discuss with you to understand your business, audience, industry and aspirations from your perspective.
Structuring campaigns effectively is the difference between success and failure. Our specialist PPC team will make sure campaigns are structured to best practice techniques, and build landing pages that grab the audience’s attention with a proposition that will convince them to convert.
Through daily reviews and weekly reports, we can interrogate campaign performance based on click-through rate, conversion rate and ROAS metrics. We function around the bigger picture rather than reacting hastily to one good or bad day.
We don't leave success to chance. Through daily account monitoring and frequent A/B testing of ad copy and landing pages, we constantly identify the winning combinations that drive the best results for your campaign. By analysing PPC at a granular level, we uncover optimisation opportunities at every stage, ensuring your ads get the most impact.
To keep you abreast of your PPC campaign, we hold regular meetings to report performance and inform you of any important updates that may affect the campaign. This is also a direct opportunity for you to let us know of any business developments we should be aware of.
PPC is not just a service but a speciality. Our dedicated PPC team works with our technical and creative teams to maximise PPC opportunities by fine-tuning the style, tone and visual presentation.
Time is of the essence in the world of paid advertising, which is why we always strive to respond to any queries within the same working day.
Support and consultancy are always provided by specialist digital account managers who take on your objectives and goals with the same commitment as you.
To Brave, the best solution is the most considered with the wider scope in mind. Your ad spend budget is at the top of our mind with every decision we make to ensure every pound spent results in the highest impact towards your goals.
Throughout the process, we will stay in regular contact with you, providing updates on the latest successes, threats, opportunities and new ideas to ensure full transparency.
Putting your goals at the forefront, we work as an extension of your team to capitalise on new opportunities that will benefit you now and in the future.
Our specialist paid media team has expertise in a wide range of paid search, social and display channels. In today’s saturated digital advertising market, we understand the importance of finding conversions and traffic in places that competitors may not have thought of. Take a look at a selection of our services below, or get in touch to discuss your requirements.
Brave has been transparent with how they work and has given great results to our Google adverts, which is a vital part of our online business. They have also extended help and advice beyond their scope of responsibilities and monthly meetings to catch up with what is going on. This makes the entire team feel at ease.
The complexity of Google Ads can be a little overwhelming at times but the team makes everything feel super easy. They are extremely knowledgeable and great at explaining things (without being overly technical) which we really appreciate. We feel in safe hands!
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Our website projects start at a minimum of £35k and typically range all the way to £150k depending on scope and functionality. Now we’ve been upfront with how much a project can cost hopefully you can be with your budget…