Why WordPress Reigns Supreme in Website Development


When building a website, be it upgrading your current site or developing a new bespoke WordPress site, you’ll need to consider what is the best platform to have it created on.  There are several choices for Content Management Systems, or CMSs, each with its own pros and cons, making it difficult to know which is the right one for you. Below we take a look at the most popular CMS – WordPress.


What is a CMS?

A Content Management System (CMS) is a piece of software that easily allows you to create, edit, publish and manage digital content without any coding knowledge. You can create pages, products and more through a user-friendly interface. This puts you in control of the content on your website, making it easier to create and maintain your site. Key benefits of using a CMS include:

Why Use WordPress?

WordPress is one of the most popular CMS today, powering over 40% of the websites on the internet. This is down to the flexibility it offers to both users and developers. It is an open-source platform meaning that anyone is allowed to download the base version of WordPress for free and edit it in whatever way suits them. Even non-developers find WordPress an easy-to-use and customised CMS thanks to its support community and extensive plugin library.

One of the biggest draws to WordPress is its simplicity. It is extremely user-friendly, making it easy for non-technical users to create and manage a website.


1. User Interface

WordPress boasts an intuitive and user-friendly interface that makes navigating the platform straightforward. The dashboard is clean and organised, with clearly labelled menus and options. Even non-technical users can easily find their way around and perform basic tasks like creating, editing, and publishing content.

2. Simple Editor

WordPress provides a WYSIWYG (What You See Is What You Get) editor, making it easy to format and structure content without writing code. This WYSIWYG editor allows users to drag and drop elements, change fonts and colours, and add images and videos without understanding HTML or CSS.

3. Custom Themes

On its own, WordPress has a whole range of themes available, from free themes to more custom paid-for themes with additional functionality. This means you can create a site in any style needed to reflect your brand and its values.

4. Plugins

With a huge library of plugins, there really is nothing that a WordPress site can’t do. From simple redirects, SEO plugins, full page builders, contact form builders and more, WordPress is one of the most flexible platforms available. Even on the off chance that the exact function you are looking for isn’t available, WordPress lends itself well to bespoke web development. Our team have the knowledge to build custom features so you get a bespoke site that does exactly what you need it to in the way that you need it to.

5. eCommerce

WordPress is far from just a brochure site platform. With the addition of plugins such as WooCommerce, your site becomes a powerful storefront for selling online. WooCommerce can handle everything from product and category management, cart and checkout flows, to tax and shipping information and more.


While WordPress is a great out-of-the-box solution, a web development team can unlock its full potential. Our web development team can help you create a WordPress site that is tailored to your specific needs and goals, and that is equipped to handle the demands of your business or organisation. When you are ready to take your site to the next level, our development team are ready to help you. So, if you are looking for a custom WordPress build, please contact our expert team of WordPress developers at Brave.

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