SpillShop

Time to spill the beans: How we helped this eCommerce brand boost sales by a slick 90%

Spillshop logo on oil slick background
Spillshop logo on oil slick background

Client

SpillShop

Industry

Environmental

Timeframe

Ongoing

Client Website

SpillShop offers a wide range of spillage products to cover all types of spills in both commercial and domestic scenarios, and has a reputation for supplying the very best responsibly-sourced products the industry has to offer.

90%

Rise in website revenue year-on-year

43%

Increase in organic website traffic

8x

Increase in Google Ads revenue

Expertise Delivered
  • SEO
  • CRO
  • Content Marketing
  • Paid Media
  • Marketing Strategy
spill-shop-wesbite-design-ux-ui-ecommerce-brave-agency-1.jpg
spill-shop-wesbite-design-ux-ui-ecommerce-brave-agency-1.jpg
The Challenge

SpillShop was looking for a new agency partner to help take the business to the next level and grow all of its digital channels. We were asked to audit all of the brand’s marketing channels and recommend a strategy to help it grow its market share, attracting new customers and keeping existing ones happy.

SpillShop chose Brave because they knew we could handle all of their marketing needs in-house. From design through to SEO, CRO and PPC, we were able to create a coherent marketing strategy that took every detail into account.

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spill-shop-logo-branding-van-design-brave-agency.jpg
The Solution

Once we’d formulated our strategies for SEO, Content, CRO and PPC, it was time to get to work on putting them into action. From technical SEO improvements through to new blog and landing page content – plus conversion-focused website tweaks and revised ad campaigns – we completely revamped Spillshop’s marketing output to help the business achieve its lofty goals. And the results speak for themselves…

spill-shop-wesbite-design-ux-ui-mobile-ecommerce-brave-agency-1.jpg
Spillshop-4.8-star-io-review-iphone-mockup-1.jpeg

The Outcome

All four channels together worked wonders for the brand, with sales rocketing up by 90% YoY.

In terms of organic performance, the SpillShop site experienced a 169% increase in page one Google search rankings after the first year, exposing the brand to more potential customers than ever before.

Combine this with high-performing paid ads and a newly-optimised website design (courtesy of our CRO and design teams) and the results were impressive. Organic sales rose by a whopping 308%, with the site’s overall conversion rate also climbing 3.5%.

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